How can RCG help you?

Absolutely!

Copy is the beating heart of every successful business campaign. Full stop.

Legendary copywriter and advertising revolutionary David Ogilvy once said, "Copywriting is salesmanship. The most effective copy satisfies the psychological needs of its audience.” — and he really knew his stuff!

As some of the top-performing copywriters in the field, we aim our focus at this precise objective. Because we know that well-written copy has the power to establish trust, influence action, and build loyal business for every one of our clients.

And for these pursuits, there is just no substitute for eloquent, impactful copy. Converting potential clients into paying customers begins with words that resonate.

Simply put: the best writing opens doors, opens minds — and opens wallets.

Many of our clients have recurring copywriting and related needs, so they opt to enter into a multi-month retainer agreement in exchange for a volume discount. If such an arrangement would be beneficial to your company, we'd be all too happy to discuss your needs and send you a copywriting retainer agreement.

Some of the benefits of having us on retainer:

• You save time because you don’t have to get quotes
• You save on paperwork because there won’t be an invoice for every single project
• You save money because we're giving you a discount
• We'll be available for your projects month in and month out

Every copywriting campaign is unique and different. While our copywriting services have been proven to generate great results, the pace at which these results arrive is often based on a few factors, such as: 

• Specific type of copywriting project
• Your industry and how competitive it is online
• How the copy is distributed (web, print, etc.)

It's important to remember that good things take time — that is, no company has ever generated leads and sales from SEO overnight. It can take a little while to start seeing results — but once you do, it’s well worth it!

That being said, we would generally expect to see significant keyword ranking improvements in the first 3 months, with more substantial increases in website traffic and conversions/leads/sales from 6–12 months.

Disclaimer: These timeframes are estimated and subject to variation, depending on the specifications and performance metrics of your unique campaign.

When it comes to SEO copywriting, we only ever use White Hat tactics and abide by Google’s rules and regulations. Google recognises all of our SEO copywriting services as reliable, responsible, and effective. We adhere to best practices at all times – that's our ethos.

This is where our small, lean team really shows off its advantages.

At the inception of our contract, we'll assign you a dedicated writer with whom you will work one-on-one on your project. This means that each time you contact us, you'll be dealing with the same person — so you can be sure you're always interacting with the writer who knows you, your company, and your specific needs, time after time.

Next, we'll send you an onboarding questionnaire before commencing work. This document helps to clarify your specific needs and generally serves as the basis of our project(s) and/or campaign(s).  

From there, we'll have a call or two to iron out the details, and off we go!

As a general rule, RCG does not use AI to generate any of our work. We write all copy and content ourselves and every word is 100% original.

In other words, you’ll never have to worry about us handing off your project to a robot or some shady company. All writing is done in house by our own copywriters, so there is never any guesswork from your end.

Our communication methods centre around emails, Zoom, Slack, and our project management tools. We guarantee that we will remain as accessible as possible to you at all stages of your project via the most practical and comfortable method(s) for you.

Click here to book a call with our writers now.